DirectionFinder Survey

The City of West Des Moines conducted its eighth DirectionFinder Survey in the Summer of 2018. This survey, developed and administered by ETC Institute, a leader in market research for local governments, assesses citizen satisfaction with the delivery of major City services. The results help determine priorities for the community as part of the City’s ongoing planning process.

The survey has been conducted approximately every other year since 2002, each time with a random sample of approximately 400 to 560+ respondents. The results have a 95% confidence level with a margin of error of +/- 4.1 percent.

2018 Citizen Survey Results

Executive Summary

ETC Institute Presentation to Council 

Copies of full survey results are available by contacting Lucinda Stephenson in the City Manager's Office.


Free viewers are required for some of the attached documents.
They can be downloaded by clicking on the icons below.

Acrobat Reader Download Acrobat Reader Flash Player Download Flash Player Windows Media Player Download Windows Media Player Microsoft Silverlight Download Microsoft Silverlight Word Viewer Download Word Viewer Excel Viewer Download Excel Viewer PowerPoint Viewer Download PowerPoint Viewer